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The Grateful Dead Archive

Dead Central is a gallery space on the Main Floor of McHenry Library at UC Santa Cruz dedicated to exploring cultural, social, and creative moments in the twentieth century in which the Grateful Dead played a critical part. Exhibits feature unique materials from the Grateful Dead Archive alongside original sources from across the University Library's rich historical collections. The creation of Dead Central was made possible through a generous grant from the Brittingham Family Foundation.

Dead Central admission is free and open to the public during all normal McHenry Library hours.

Put Your Gold Money Where Your Love Is, Baby: Counterculture, Capitalism, and the Grateful Dead - Dead Central

Final Weeks! Closing 5:00pm, December 23, 2019.

LOCATION: Dead Central, on the main level of McHenry Library

Visit the Digital Exhibit created by co-curator Gabriel Saloman Mindel

The Library’s newest exhibit to feature the Grateful Dead Archive is Put Your Gold Money Where Your Love Is, Baby: Counterculture, Capitalism, and the Grateful Dead. It explores how the band invented, improvised, redefined, and pioneered business practices that revealed new ways of thinking about work, about being in business, and about the relationship between creators and their communities. It draws on the newly processed business records of the band. 

About Put Your Gold Money Where Your Love Is, Baby:

This exhibit was made possible through a generous grant from the Brittingham Family Foundation.

Curated by: Jessica Pigza, Alix Norton, and Gabriel Saloman Mindel

With contributions by: Eric Arvizu, Thomas Bergan, Sean Concannon, and Andy Smith

With special thanks to: The Garcia Family; Eileen Law; Alessia Cecchet, CART Fellow; Marcus Thayer and Ryan Dzialo, Library Operations; Kristy Golubiewski-Davis, Digital Scholarship Commons; Joop Rubens and Linda Hunt, Library Development; all staff and student assistants in Special Collections & Archives; and Elizabeth Cowell, University Librarian

Selected Previous Exhibits

Love on Haight: The Grateful Dead and San Francisco in 1967

6 June 2017 - 1 May 2018

Take a VIRTUAL TOUR of this exhibit.











Love on Haight: the Grateful Dead and San Francisco in 1967, highlighted materials from multiple collections housed in the Library’s Special Collections & Archives. The exhibit featured posters, photography and ephemera from the Grateful Dead Archive and photographs from Ruth-Marion Baruch’s 1967 Haight-Ashbury series. Additionally, the exhibit included a selection from the Library’s exceptionally rich holdings in alternative publications from this time period: a variety of newspapers and magazines, comic books, literary journals and broadsides as well as political tracts. The audiovisual elements in this exhibit included films about the Summer of Love, snippets of performances and of course, music.


Imagining the Dead: Photographs and Photographers in the Grateful Dead Archive, 1965-1995

May 15, 2016 - April 30, 2017

Imagining the Dead presented more than 200 images and artifacts drawn from every era of the Grateful Dead.

Songs of Our Own: The Art of the Grateful Dead Phenomenon

27 April 2013-30 April 2014

Exhibit poster by Gary HoustonThis exhibit explored the art that documented, celebrated, and inspired the Grateful Dead and their fans. 

Visit the guide to this exhibit.